LZ Trans & Extra Profit Marketing – our website and digital partner

From “basic website” to a real business tool

LZ Trans provides transport services across the UK and Europe. Our trucks and routes were growing, but our online presence was not. The old website was little more than an online business card – it did not explain what we really do, did not support enquiries and did not help us stand out from other logistics companies.

We wanted a website that would match the way we work every day: professional, reliable and clear for our customers. That is why we chose to work with Extra Profit Marketing, a Scotland-based digital marketing agency specialising in modern, SEO-friendly websites for UK businesses.

What Extra Profit Marketing delivered

Instead of starting with design only, the team at Extra Profit Marketing first asked questions about our routes, type of cargo and typical clients. On that basis they planned the structure of the new site so that visitors can quickly find answers to questions such as:

• what kind of transport services we offer,
• which areas and countries we cover,
• how to request a quote or discuss a contract.

They then designed and built a responsive website that:

• presents our services in clear, simple language,
• includes an easy-to-use enquiry form for transport requests,
• is fast and mobile-friendly for customers who are often on the move,
• has a structure optimised for search engines.

Throughout the project communication was straightforward. We received practical suggestions on what information to include, how to describe our services and which elements help build trust with new customers.

How this helps our customers

The new LZ Trans website makes it much easier for potential clients to understand what we do and how to contact us. Service pages are clearer, the enquiry process is simpler and the overall impression of the company is much more professional than before.

Behind the scenes, Extra Profit Marketing also looked after technical elements such as hosting configuration, security updates and ongoing maintenance. This means we do not have to worry about the technical side and can focus on transporting goods for our customers.

Our recommendation

Based on our own experience, we can recommend Extra Profit Marketing as a reliable partner for companies that need a modern, business-focused website. If you would like to see more details about this project, you can read their case study:
website design for a transport company in Scotland.